How do you optimize your store for conversions? Here are the steps:

1. Add To Cart Button

The add to cart button has to be on the first part of the page so people can already see it.

2. Reviews

You need to get reviews on your site so people know that customers can what real people are saying about the actual product.

3. Product Pictures

Make sure to add multiple angles of your product so people can see more or less what it would like once they order it. Another is having good supporting images such as comparisons with competing brands, the different ways to use your product, and your product in action.

4. PayPal Option

5. Install Inspectlect

This allows you to record people using your website. You can see what it’s like for them to interact with your website, and from there, you get to see some issues that you could fix.

6. Email Capture

7. Mobile Friendly

You can check how mobile friendly your website is by narrowing your browser. This is a huge way to increase your conversions.

8. Grandma Proof Website

Make it easy to navigate and easy understand. Go through your website and if there is anything that does not make sense or does not flow well, make it look easier.

9. Testimonials

You can show what people think about your product or how they react to it, it’s great to add this to your website.

The lesson I learned this week is you don’t need to put a lot of pressure in yourself. You need to know when to take a break for yourself.

Hire a virtual Assistant: https://www.effectiveecommerce.com/onlinejobs/

I created a condensed, step by step guide on how to hire your own VA! There’s only 24 hours in a day and honestly, you won’t have enough time to do everything on your own if you want a fully functional and organized business. It’s the only reason why I was able to build three businesses, it was because I had help.

In this video, I’ll break down what you need to do in order to successfully hire a VA.

1. Sign Up

I recommend Onlinejobs.ph because that’s what I personally use and I’ve hired great employees from there. It’s also a great platform to hire fulltime VAs. If you decide to go with onlinejobs.ph, you would want to go for the paid memberships. It’s not a scam website and going for a paid membership was one of the best decisions I have ever made.

2. Post Your Job

When doing this, you’re going to want to add some special instructions somewhere in your job post to ensure that the person applying actually read it through. Examples of this would be having them change the title of their message, or adding a few details about them. The reason you should do this is because you want to know who is serious and who is not serious about working for you.

3. Interview

Go through the messages and choose the candidates you like. It’s best to do this via video call so you get to see how fast their internet speed is, how they respond to your questions, their thinking, and if they live up to what they say in their resumes.

4. Sample Project

Give them a sample project before you hire them. You get to see how they work, how fast they work, and the quality of their work. This is also a way to (more…)

Increase Online Sales with Neil Patel

Neil Patel Blog:
www.neilpatel.com

Neil Patel Company Website:
www.neilpateldigital.com

I’m sick of YouTube gurus flashing how much money they’re making without telling you the truth. Today, I’ll share with you how much I’m making and how I’m doing it. I’ll be showing some behind the scenes that I probably shouldn’t but if it helps you start your own online business, then I’m up for it.

Breakdown of my Amazon Sales:
Total: $31,708.05
Amazon Fees -$10,338.37
Product Cost -$8,466.64
Amazon Sponsored Ads -$656.82
Random Things -$943.00
Profit: $11,303.22

Breakdown of my Shopify Sales:
Total: $1,560.57
Production Cost -$498.44
Shipping Cost -$265.00
Random Things -$101.81
Profit: $695.32

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Optimizing your SEO is a great way to get a lot of organic traffic to your website. Here is the step by step guide!

1. Keyword Research
You’ll need to figure out what people would search for in google to find your product, what are the optimal terms? Type out all the ideas you would have on what people would search for in google to find your product. Try to be as specific as possible for this one.

2. Check Your Data

If you’re already selling in Amazon or if you use AdWords, get your report and see what keywords people use to search your product. And once again, make a list of those keywords.

3. Keyword Tool

After you make a list, go to Google Ads Tools Keyword Planner Find Keywords. Once you run it, there will be a bunch of other words that you could potentially add to your keyword list.

4. Competition on Google

After using the keyword tool, go to Google Ads Tools Keyword Planner Search Volume. Among the keywords, figure out which of the keywords is the most impactful. Search Volume would give you an idea of how much impressions and clicks it gets.

To search for your competition, get a keyword and type it in google. See what the top results show. See how competitive the top websites are.

5. Meta Titles and Meta Descriptions

Log into your Shopify account. You want to fill up all 70 characters available, so from your keyword search, create a Meta Title from there.

As for the meta descriptions, you have up to 320 characters that you would want to fill up. In this section, you would want to write something that would sell. Think of this as a really important advertisement, a sales copy that would get people to click on your ad.

6. Link Structure

Your link structure is what appears (more…)

This Sunday, I had the most number of sales – without any special deals. But the thing is, I have not touched my listing since I launched my product months ago. It’s all in the launching! But how did I launch my product in Amazon?

First, you’ll need to build a community. You need a group of people of who will be excited about your product. So that when you launch, someone’s going to be there waiting to try out your product. How do you do this? You have to build an email list, instagram page, facebook group, and a pre-launch sequence.

Looking back, here are the things I should’ve done to boost up my product launching.

1. Paid Ads

Get more people in your community, Facebook Ads are really good for this. Another way to do this is by capturing people’s emails with Lead Ads. Finally, when you put up your Amazon listing, you can launch Facebook ads into Amazon.

2. Influencers

I got some influencers when I first launched my product in Kickstarter. One thing I wish I did was to get influencers as well when I first launched in Amazon which I know would’ve been big for my launch in Amazon.

3. Giveaways

You can host giveaways for your product. One way to do this is have people leave reviews in exchange for a free product. This is actually against the terms but I know a lot of people who do this and don’t get caught.

4. Friends and Family

This one is very powerful but if you get caught by Amazon, you could get banned. You can have friends and family leave reviews for you. But take note that they should never have accessed the same IP address as you.

5. There’s always something new

There will always be (more…)

How to Go From $0 to 6 Million In Amazon Sales in 6 Months With Brock Johnson

Instagram:@Travismarziani

Brock Johnson
Instagram: @officialbrockjohnson

Youtube:
https://www.youtube.com/channel/UCLuet8w1f-B0guLLh_KRm0w

I tried out a few techniques to increase my sales for Amazon FBA. Hopefully you could pick something up from these new techniques and increase your Amazon FBA sales as well.

1. New Main Photo

I really am not satisfied with my main photo. I hired someone to create a computer rendered image, and it turned out well. One of the main reasons why the main image is important is because when someone is searching for a product, you need your main image to stand out from the rest.

2. Review Paid Ads

Setting up your PPC (also known as sponsored products) is one of the important things you could do for Amazon. Once in a while, you should review them and see how they’re going. Once you download your report, you would get to see what are the keywords that people are looking for.

3. Add Keywords

Here is where you’ll add your results from your PPC report. You add in the positive keywords so you can show up for the keywords potential customers have searched for. You would want to think outside the box as well. Think of all the different keywords you would want to show up for.

4. Hire A Copywriter

Rather than just do it myself, I decided to hire a copywriter to edit my product’s listing. One of the main things she did was she focused on the benefits of my products and not the features.

5. Systematize Reviews

The first thing I did to get more reviews is to sign up for SellerLabs and FeedbackGenius. What FeedbackGenius does is it sends out an email after someone buys your product to give back a review. This next tip is a grey area and I don’t really recommend this but you could have people you meet buy your product and leave a review then (more…)

How do you create the perfect listing? First of all, you need to have a good product. Don’t just private label a product, instead, create something unique. In this video, you’ll learn about beginner tactics and advance tactics to build your Amazon business.

1 .Keywords
This is one the most important thing that you need to think about: keywords. Think about what people would search for in Amazon and where your product would show up for.
2. Title
The first thing to you need to consider for your title are keywords, you should put keywords that people would search for in Amazon that you would want your product to show up for. However, you shouldn’t stuff your title with keywords either. Your title should look good for your customer.
3. Main Image
This might be the most important, you need to make sure that your main image stands out from the search results. Try searching a search term that you’d like to show up for and look if your product image pops. Keep in mind that it needs to be in a white background and crop it in a way that the images takes as much space a possible but there would still be a white space around it. I recommend that your main image should be computer generated.
4. Other Images
You can upload about 7 images in your Amazon product listing, take advantage of this and upload images such a action shots, how to use your product, a comparison shot, dimension and sizing, ingredients, certifications, user pictures, and your product from different angles. Make sure your product do a good job at selling your product.
5. Bullet Point
You’re trying to convince your customers to buy your product, and not everyone reads bullet points but for those that do, this is the (more…)

1. Make A Community of People
Make a tribe, make a group where you send notifications to so on the day you release your product, they buy it. Instead of an email, you have an entire group behind you

2. Build An Email List
When you launch a product, you’re going to email everyone and they’re going to know that it’s available. Another tip is to make the price lower. When I first launched my product, I made the price lower and told them they will never be able to get the product for such a low price. Building an email list before you launch is extremely helpful.

3. Build An Instagram Page
You just need the basics, create a page and add relatively good content that is related to your niche. Then, follow, like, and comment to other people’s accounts. The goal is to engage with them and show them that you’re a real person trying to launch a good product out there.

4. Perfect Your Product Page
How do you do this? You need to have the key words that people would search for in google. You need to have these words in your title and you need to have well-crafted bullet points. You also need to craft your images really well.

5. 5. Lead Up
2 or 3 weeks before the launch, send out emails letting people know that your product is going live soon.